Switch – Digital & Brand Switch – Digital & Brand

Your business is thriving.But you know it has much more potential.

Let’s work together to reach the right clients and build steady and sustainable growth.

Discover Your Path

How do we do this?
With clear communication that delivers qualified leads.

Our pathway starts by defining your business in a way that makes its benefits clear to all your potential clients.

✓ Purpose    ✓ Focus    ✓ Differentiation.

It goes on to build your profile – as a business and as a business leader – to give you the status you deserve.

✓ Communicate with absolute authority

Our pathway starts by defining your business in a way that makes its benefits clear to all your potential clients.

✓ Purpose    ✓ Focus    ✓ Differentiation.

It goes on to build your profile – as a business and as a business leader – to give you the status you deserve.

✓ Communicate with absolute authority

It tells your team why their efforts matter and attracts the best talent.

✓ Employer retention & branding

We help you translate your technical offering into a language others can understand, forming a solid foundation for ongoing communication.

✓ Clear business narrative

It tells your team why their efforts matter and attracts the best talent.

✓ Employer retention & branding

We help you translate your technical offering into a language others can understand, forming a solid foundation for ongoing communication.

✓ Clear business narrative

Since 2004, we’ve been helping B2B brands grow as a boutique B2B marketing agency for SMBs. From complete business transformation pathways to a fractional marketing team, Switch is the team that brings about the changes that will help you fall in love with your business. Again.

95% of individuals who view your content are not looking to purchase right now. Thought leadership turns these into longer-term leads.

*2024 Edelman Linkedin B2B Thought Leadership Impact Report

“What I love about this team is that they take on every project with enthusiasm, proactively suggest ways to run operations more efficiently and are always positive, no matter how big the challenge.”

Emma Keenan
ICOM, President & CEO

“It is the process which truly sets Switch apart. It is an absolute pleasure to work with a firm that understands the value of knowing oneself as the key to creating a sustainable business.”

Ivan Vella
Director, Credence

“Everyone at Switch is excited to help us share our values and story with the world. The whole team understood us quickly; we share the same language – they picked up our market quickly and how we can best communicate.”

Catherine Barratt
Managing Director, Furnitubes

Let’s get to know a bit more about you.

Do you feel your brand and product is fantastic but can’t seem to crack the code of getting the right people to reach out to you?

 

 

Or perhaps you’ve done really well with clients coming from your extended network of contacts but you know there’s a whole world that’s ripe for the picking?

 

 

Could it be that you’ve been growing steadily since you were a startup but now you seem to have plateaued?

 

 

Do you instinctively know what to do and wish your team shared your ability to make the right call?

 

 

Have you ever found yourself wishing you could clone yourself?

What’s your next move?

Vibe check next.

Are you looking for a partner or a supplier? Are you in this for the long term? Are you ok with the occasional push-back?

If you intuitively know the ‘right’ answer to those questions, we’re already reaching for the coffee machine (or setting up a virtual meeting.)

If you want to know more about us, head this way →

Why should you work with us?

We’re not an agency agency.

Our intelligence is (mostly) human

We base our work on human insights and speak to human audiences. Just because a business wants to speak to another business, doesn’t mean comms shouldn’t be human. To achieve this, we put our experience, our expertise, and machine learning into a blender and work with the resulting mash-up.

We’re driven
by duty

We are on a mission. We believe there is a better way to do what we do and this keeps us on our toes. We’re our strongest critics which makes us learn together and grow together. And our clients love it – we get to do our best work for them and they reap the benefits.

We like the
way you think

We don’t have hundreds of clients. We start relationships with a few conversations to make sure we are on the same page. This way, we work with clients who are like-minded, who share our values, and who want a partner in their growth journey. It also means that we inevitably have an ongoing and meaningful conversation that lasts for years.

Our intelligence is
(mostly) human

We base our work on human insights and speak to human audiences. Just because a business wants to speak to another business, doesn’t mean comms shouldn’t be human. To achieve this, we put our experience, our expertise, and machine learning into a blender and work with the resulting mash-up.

We’re driven
by duty

We are on a mission. We believe there is a better way to do what we do and this keeps us on our toes. We’re our strongest critics which makes us learn together and grow together. And our clients love it – we get to do our best work for them and they reap the benefits.

We like the
way you think

We don’t have hundreds of clients. We start relationships with a few conversations to make sure we are on the same page. This way, we work with clients who are like-minded, who share our values, and who want a partner in their growth journey. It also means that we inevitably have an ongoing and meaningful conversation that lasts for years.

We’re fun to work with

Does this matter? Of course it does. If you’re getting onto a call or exchanging emails with someone, isn’t it better if you look forward to the interaction? Well, we think so.

We thrive in
challenging industries

Deep understanding and deep knowledge is where we’re at our best. We dig deep, we follow the rabbit holes all the way to where our learning can make us the most useful. As a curious bunch, we thrive on learning and apply this to the very core of the work we do with you. We’ve been happily entangled in industries that span outdoor benches and infant formula, fire trucks and software development, logistics and leisure travel – and we can’t wait to see where this takes us next.

We hate the
Stockholm Syndrome

We do like long-term relationships. We like them when they’re based on mutual benefit. So, we do all we can to reduce our clients’ dependency on us. Very often, we work with our clients’ marketing department to pass on the day-to-day activities that can be handled by in-house resources. We don’t keep working files/code/etc. On the contrary, we document our work in a way that enables our clients to work with any partner and maintain seamless communication.

We’re fun to work with

Does this matter? Of course it does. If you’re getting onto a call or exchanging emails with someone, isn’t it better if you look forward to the interaction? Well, we think so.

We thrive in
challenging industries

Deep understanding and deep knowledge is where we’re at our best. We dig deep, we follow the rabbit holes all the way to where our learning can make us the most useful. As a curious bunch, we thrive on learning and apply this to the very core of the work we do with you. We’ve been happily entangled in industries that span outdoor benches and infant formula, fire trucks and software development, logistics and leisure travel – and we can’t wait to see where this takes us next.

We hate the
Stockholm Syndrome

We do like long-term relationships. We like them when they’re based on mutual benefit. So, we do all we can to reduce our clients’ dependency on us. Very often, we work with our clients’ marketing department to pass on the day-to-day activities that can be handled by in-house resources. We don’t keep working files/code/etc. On the contrary, we document our work in a way that enables our clients to work with any partner and maintain seamless communication.

Insights

The cost of DIY marketing

The Cost of DIY Marketing

The growth-at-all-costs mindset has led to a difficult and complex operations landscape for B2B businesses, where 95% of their target audience is not ready to buy the product they sell. Of the…

How to Leverage Brand for Growth

How to Leverage Brand for Growth

Returning from maternity leave in 2023 marked a pivotal moment in my professional journey filled with new challenges and milestones – one of them was the opportunity to join Vistage, the world’s…

Who we are

We’re a close-knit team of curious professionals who strongly believe that there is a more human way for businesses to speak to other businesses.

We were founded in 2004 as a traditional agency and had a lot of fun coming up with all sorts of campaigns for B2C clients. We asked ourselves why B2B was boring and applied ourselves to answering this question. Which leads to who we are today.

We work with clients who are great at what they do, and who could benefit from more clarity of purpose and ethos.

We have developed a pathway that makes sure this is reflected in every step of their process, all the way to communication with the outside world.

If you want to dig deeper, head this way

Projects

Credence Brand Refresh

iPaymix

Tepia | Identity & Content Marketing

The Secret Rose

We’ve helped these B2B brands to grow sustainably.

Insights from our CEO

Industry insider knowledge and business leadership insights from Rik's mind to your inbox.

You can also connect with him on LinkedIn or schedule a call.

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