Twitter is fantastic for getting updates out there in a jiffy. But you can’t simply say what comes to mind in a never ending stream of consciousness. Here are some mistakes you might be making – and if you are it’s time to change that!
You have everything linked up and your Facebook posts go directly to Twitter. This means that most times your tweets are incomplete because the original Facebook post is too long. What’s more is that you’ve got the exact same content on every social media platform – so what’s the point of having different social media platforms? Remember- different platforms, different audiences.
3. Yr posts lk smthng like this
Just because you’ve got a limited amount of characters to use it doesn’t mean you’re allowed to murder syntax and grammar! Master the art of being concise while still being precise.
4. You’ve forgotten your manners
Be nice to people, show them you care by replying when they retweet something you posted, or even thanking them for following you. A little bit of courtesy can go a long way!
5. You don’t think before you jump
Don’t jump onto the bandwagon, or latest trend, without firstly checking out what it’s all about – you could end up being in a very awkward situation.
We all remember the DiGiorno incident
6. You mix up accounts
If you’re using a platform that allows you to manage multiple accounts, or have access to your company’s twitter page be careful not to mix up accounts. You don’t want to be posting something highly personal on your business’ page!
7. Keep tabs on who can tweet
You’ve given the account details to so many people at work that you can’t keep track of who has access to the account. This could end badly if someone decides to go rouge after a dispute.
8. You spam
Twitter is great because there’s so much going on that people’s feeds are constantly updated. This means you can post at a higher frequency. That, however doesn’t mean you can’t be considered as spammy.
Posting 20 posts within 20seconds will make you look desperate, inconsistent, and annoying. Plan tweets and schedule them so that you’re tweeting throughout the day.
9. You’re needy
You follow hundreds of people in the hopes that they’ll follow you back and constantly ask people to follow you. Stop!
Create a strategy- interact with people and produce good content and soon they’ll be coming to you.
10. You forget the whole world is watching
The chances are that you’ll produce great content which goes relatively unnoticed. But as soon as you make one mistake suddenly all eyes are on you. Remember that people have lost their jobs, had their lives ruined, or lost all business credibility. Check out the story about Justine Sacco for a clear example.The world is watching and people loves drama – so watch out!
There you go – it really is THAT simple to avoid these mistakes. So go back out there and start working on your strategy. Of course, we’re always happy to help so why not subscribe to our newsletter or pop over for a coffee?